Analysis and Studies - Products analysis

Toys: import and export

Toys have been a beloved part of human culture since the dawn of civilization: they ignite our imagination, transport us to far-off lands, and provide endless hours of entertainment.

Created specifically for play and enjoyment, these objects come in a wide range of shapes and sizes, and can be made from a variety of materials, including wood, plastic, and metal.

The history of toys dates back to ancient civilizations, where children played with simple toys made from natural materials such as rocks, sticks, and leaves. As society advanced and technology improved, so did the variety of these playful inventions. As a matter of fact, the concept of “toys” as we know it today began to emerge during the Industrial Revolution and it reached its peak in the late 19th and 20th centuries.

Today, toys continue to evolve, with new technologies being incorporated into modern playthings. In 2020, toys were the world's 65th most traded product, with a total trade of $51.4B, growing by 0.24%, from $51.2B in 2019 to $51.4B. Trade in toys represents 0.31% of total world trade.

In 2020 the top exporters of toys were China ($33.4B), Czechia ($2.64B), Germany ($2.4B), Vietnam ($1.32B), and the Netherlands ($1.14B), while the top importers were the United States ($12.4B), Germany ($3.57B), the United Kingdom ($2.75B), France ($1.96B), and Japan ($1.82B).

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